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Special Online Lecture by Professor Hiroyuki Ito of KCGI - Possibilities of Digital Contents Learned from Hatsune Miku

Special lecture by Prof. Hiroyuki Ito, Crypton Future Media, KCGI, titled
Special lecture by Prof. Hiroyuki Ito, Crypton Future Media, KCGI, titled


Hatsune Miku is a virtual idol born on August 31, 2007, and is a popular 16-year-old character who stands 158 centimeters tall, weighs 42 kilograms, and sings by voice synthesis when you input lyrics and melody.

In a lecture titled "Learning from Hatsune Miku: The Potential of Digital Content," Professor Ito introduced Crypton's business and explained the basics of computer music, explaining that "software for reproducing musical instruments on a computer is called a virtual instrument, and 'Hatsune Miku' was created as a virtual instrument for singing voices, using a singing voice synthesis technology called Vocaloid developed by Yamaha.

Professor Ito said, "As 'Hatsune Miku' became more and more popular as a character, there was a need for various rights clearances," and explained how the environment for rights processing was set up.

Thirteen years have passed since the birth of Hatsune Miku, and as a result of secondary and tertiary creations by creators, the ways in which she can express herself have expanded greatly, not only in song and voice, but also in dance, video, cosplay, and figurines, and she continues to be commercialized through collaborations with fashion, opera, robots, games, taiko drumming, and popular TV anime characters.

In 2020, before the spread of the new coronavirus, she toured Europe in January, performing in London, Paris and Berlin, and in 2021 she is planning MIKU EXPO 2021 ONLINE, which will broadcast live performances of Hatsune Miku to fans around the world.

Dr. Ito became a professor at KCGI in April 2013, and was awarded the Medal with Blue Ribbon in the fall of 2013 in recognition of his international activities and technological innovations. KCGI and KCG have a system that allows students to audit each other's classes, so that not only KCGI's content business-related students, but also KCG's content-related students in Art and Design, Digital Game, and Computer Science Information Processing IT Voice Acting courses can learn a lot from Dr. Ito's efforts.